diff --git a/website/master/conversion.html.in b/website/master/conversion.html.in
index 6efd9629..d57856fc 100644
--- a/website/master/conversion.html.in
+++ b/website/master/conversion.html.in
@@ -4,12 +4,14 @@ __header4__
 <body>
 __navbar__
 
-<div class="container">
-  <div class="page-header">
+<div class="jumbotron">
+  <div class="container">
     <h1>Exiv2 conversion table</h1>
+    <p class="lead">Exiv2 maps and will convert Exif tags and IPTC datasets to and from XMP properties.</p>
   </div>
+</div><!-- /.jumbotron -->
 
-<p class="lead">Exiv2 maps and will convert Exif tags and IPTC datasets to and from XMP properties.</p>
+<div class="container">
 
 <p>This function is available via the import/export command line options: <code><a title="exiv2 manpage" href="manpage.html">exiv2 -eX image.jpg; exiv2 -iX image.jpg</a></code><br>
 and via the exiv2 API: <a title="convert.hpp File Reference" href="doc/convert_8hpp.html">convert.hpp File Reference</a></p>
diff --git a/website/master/download.html.in b/website/master/download.html.in
index 59f20423..0b6d85c0 100644
--- a/website/master/download.html.in
+++ b/website/master/download.html.in
@@ -116,7 +116,7 @@ for NLS,
 
 <h2 id="devel">Repository</h2>
 
- <p>Exiv2 is maintained in a Subversion repository. You can
+ <p>The Exiv2 source code is maintained in a Subversion repository. You can
   <a href="http://dev.exiv2.org/projects/exiv2/repository" title="Exiv2 online source code repository" >browse the source code online</a>
   or get a copy of the latest development code from the repository.
   Once you have the source code, see the <em>README</em> file in the top
@@ -126,7 +126,7 @@ for NLS,
  <p>To check-out the current source code from the repository, you need a 
   <a title="Get Subversion!"
   href="http://en.wikipedia.org/wiki/Comparison_of_Subversion_clients">Subversion client</a>. 
-  If you use a command line client, change to the directory where you want to keep 
+  If you use the standard subversion <code>svn</code> command line client, change to the directory where you want to keep 
   the source code and type:</p>
 
 <pre>$ svn checkout svn://dev.exiv2.org/svn/trunk</pre>
diff --git a/website/master/getting-started.html.in b/website/master/getting-started.html.in
index 927528cb..b6e03978 100644
--- a/website/master/getting-started.html.in
+++ b/website/master/getting-started.html.in
@@ -17,7 +17,7 @@ __navbar__
       <div class="row">
         <div class="col-sm-6">
 
-	  <h2 id="lib">Exiv2 library features</h2>
+	  <h2 id="lib">Exiv2 C++ library features</h2>
 	  <ul>
 	    <li>Fast read and write access to the Exif, IPTC, and XMP metadata of an image</li>
 	    <li>Easy to use and <a href="doc/index.html" title="Exiv2 API documentation">extensively documented</a> C++ API</li>
@@ -47,9 +47,11 @@ __navbar__
 	      <li><a title="Sample (test) usage of high level XMP classes" href="examples.html#example5">Set XMP properties</a></li>
 	    </ul>
 	  </div>
-	  <p>&nbsp;</p>
 
-	  <h2 id="util">Exiv2 command line utility features</h2>
+        </div><!-- /.col-sm-6 -->
+        <div class="col-sm-6">
+
+	  <h2 id="util">Command line utility features</h2>
 	  <ul>
 	    <li>Print Exif, IPTC and XMP image metadata in different formats: Exif summary info, interpreted values,
 	      or the plain data for each tag</li>
@@ -66,21 +68,37 @@ __navbar__
 	  </ul>
 
 	  <a class="btn btn-primary" href="sample.html" role="button">Utility samples</a>
-	  <p>&nbsp;</p>
 
         </div><!-- /.col-sm-6 -->
+      </div><!-- /.row -->
 
-        <div class="col-sm-6">
+      <p>&nbsp;</p>
 
-	  __whatsnew-latest__
+      <div class="row">
+        <div class="col-sm-6">
 
-	  <p>&nbsp;</p>
 	  <div id="openhub_factoids">
-            <h2>Project factoids</h2>
-	    <p>Analyzed by Open HUB</p>
+            <h2>Project summary information</h2>
+	    <p>The Exiv2 project is registered with 
+	      <a href="https://www.openhub.net/p/exiv2">Open Hub</a>, a service that helps track and compare Open Source projects. 
+	      Among other things, the good people at Open Hub provide tools for evaluating Open Source projects and communities.
+	      Their analysis is based on data gathered from the project's source code repositories. Below are the Open Hub "factoids"
+	      for Exiv2. Use these to explore what Open Hub has to say on the state of our project. 
+	    </p>
 	    <script type="text/javascript" src="http://www.openhub.net/p/13985/widgets/project_factoids.js"></script>
 	  </div>
 
+        </div><!-- /.col-sm-6 -->
+        <div class="col-sm-6">
+
+	  __whatsnew-latest__
+
+        </div><!-- /.col-sm-6 -->
+      </div><!-- /.row -->
+
+      <div class="row">
+        <div class="col-sm-6">
+
 	  <h2>Future plans</h2>
 	  <ul>
 	    <li>A unified metadata container</li>
@@ -89,6 +107,7 @@ __navbar__
 	    <li>CMake support for all platforms</li>
 	  </ul>
 	  <p>The <a href="http://dev.exiv2.org/projects/exiv2/roadmap">roadmap</a> has details for the upcoming version.</p>
+
         </div><!-- /.col-sm-6 -->
       </div><!-- /.row -->
 
diff --git a/website/master/makernote.html.in b/website/master/makernote.html.in
index b0305ac2..df314394 100644
--- a/website/master/makernote.html.in
+++ b/website/master/makernote.html.in
@@ -4,19 +4,19 @@ __header4__
 <body>
 __navbar__
 
-<div class="container">
-  <div class="page-header">
-    <h1>Makernote formats and specifications</h1>
+<div class="jumbotron">
+  <div class="container">
+    <h1>The Exif Makernote</h1>
+    <p class="lead">
+      The Makernote is tag 0x927c in the Exif IFD, <code>Exif.Photo.MakerNote</code>. According to
+      the <a title="The Exif 2.2 standard (PDF)" href="Exif2-2.PDF">Exif 2.2 standard</a>, the makernote
+      is <i>"a tag for manufacturers of Exif writers to record any desired information. The contents are
+      up to the manufacturer, but this tag should not be used for any other than its intended purpose."</i>
+    </p> 
   </div>
+</div><!-- /.jumbotron -->
 
-<p class="lead">
-The Makernote is tag 0x927c in the Exif IFD, <code>Exif.Photo.MakerNote</code>. According to the 
-<a title="The Exif 2.2 standard (PDF)" href="Exif2-2.PDF">Exif 2.2 standard</a>, 
-the makernote is <i>"a tag for manufacturers of
-Exif writers to record any desired information. The contents are up to
-the manufacturer, but this tag should not be used for any other than
-its intended purpose."</i></p> 
-
+<div class="container">
 <p>Most vendors do not publish their makernote specifications. Most of the 
 <a href="#R0">specifications available on the Internet</a> 
 were reverse-engineered. Judging from the size of many makernote
diff --git a/website/master/manpage.html.in b/website/master/manpage.html.in
index 83248077..ce455b18 100644
--- a/website/master/manpage.html.in
+++ b/website/master/manpage.html.in
@@ -4,14 +4,18 @@ __header4__
 <body>
 __navbar__
 
-<div class="container">
-  <div class="page-header">
-    <h1>Command line utility man page &nbsp; &nbsp; 
-      <a href="exiv2-manpage.pdf" title="Exiv2 man page (PDF)" class="btn btn-danger">
-       <span class="glyphicon glyphicon-download-alt" aria-hidden="true"></span>&nbsp; Download PDF
-      </a>
-    </h1>
+<div class="jumbotron">
+  <div class="container">
+    <h1>Exiv2 utility manual page</h1>
+    <p class="lead">A Unix-style "manpage" for the Exiv2 command line utility.
+    </p>
+    <a href="exiv2-manpage.pdf" title="Exiv2 man page (PDF)" class="btn btn-danger">
+      <span class="glyphicon glyphicon-download-alt" aria-hidden="true"></span>&nbsp; Download PDF
+    </a>
   </div>
+</div><!-- /.jumbotron -->
+
+<div class="container">
 
   __manpage__
 
diff --git a/website/master/whatsnew-latest.xsl b/website/master/whatsnew-latest.xsl
index c1ff53ee..4bad8177 100644
--- a/website/master/whatsnew-latest.xsl
+++ b/website/master/whatsnew-latest.xsl
@@ -5,7 +5,7 @@
 <!-- *********************************************************************** -->
 <xsl:template match="news">
  <div id="latest">
-  <h2>Latest News</h2>
+  <h2>Project news</h2>
   <div class="list-group">
    <xsl:apply-templates select="newsitem[position()&lt;5]" />
   </div>
